Powered by a fast, easy to use scoring module, grassroots cricket app CricHeroes plans to be the central social network for cricket players and fans alike. The Ahmedabad-based startup allows amateur cricketers to live score their matches while any person can track a match on CricHeroes live, ball to ball, like an international match. Though
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The global accessibility of video in sport has given rise to coaches and athletes becoming connected through video and analysis. This appetite to infuse all levels of sport with technical and performance analysis has grown US performance technology business Hudl’s footprint around the world. The company’s full stack of video analysis solutions assists teams from
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Harnessing the mobility of digital, Sydney based fan engagement startup Benchvote builds digital fan activations that are limitless. The company helps clients build microsites and widgets to allow fast fan and sponsor activations. The advantage is they can respond to client changes, needs and new ideas quicker than an agency, or even internally. The National
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Status Sport’s Australian rules football software platform and app Interchanger has been honed and developed with elite Australian Football League clubs. The platform allows coaches to manage player rotations, substitutions, fatigue, statistics and live data. All of that match-day data is collated into one cloud-based platform. Yet the company has found the sweet spot with an increasing
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Utilised by broadcasters and rights holders across the world Vizrt is a company sitting at the nexus of next-generation virtual advertising, graphics and sports analytics. Vizrt helps broadcasters and rights holders monetise their sports rights through pioneering virtual advertising technology. The company’s own image-based tracking software provides versatile and regional advertising opportunities with either virtual
In part one, Dr Craig Duncan talked about preparing Australia’s footballers for international duty and the relationships between performance scientists and coaches. In this part he delves into Australia’s physiological performance at the 2018 World Cup, and with an eye on the 2019 World Cup he discusses the women’s national team. Okay we’re watching Australia’s three games
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Perth based startup Formalytics is one of the breakthrough stories in the Australian tech industry in 2018. The company developed technology from the ground up that utilises computer vision and augmented reality which turns any ball into a smart ball through a mobile device. Their first product the penalty kick app myKicks surged to number
Beginning with a 2-1 victory over Kyrgyzstan in Bishkek on June 16th 2015 and ending with a 2-0 defeat to Peru in Sochi on June 26th 2018, Australia’s World Cup journey was demanding, draining and arduous. Travelling more than 250,000 kilometres just to qualify for the World Cup finals was energy-sapping enough. With so much
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As organisations and rights holders move quicker to live, in the moment content, UK-based video technology company Grabyo is the market leader in providing content tools to capitalise on this demand for live and mobile content. The company has developed a suite of cloud-based video clipping, editing and live production tools that streamlines production and sharing
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Betfair’s data scientist Kaushik Lakshman has given a little insight into building predictive sports models. In this conversation he takes us through what goes into building a predictive model for the NBA, a league and a sport that he is passionate about. Lakshman utilises historical data and his own built statistical models and techniques to
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Gold Coast based startup Uptek has set itself the task of demonstrating the muscular benefits of blood flow restriction training, a novel method of exercise used by NASA as part of their Enhanced Countermeasure Program (ECP) to reduce muscle loss associated with space travel. Targeting a wide market of people including recovery patients, body builders, post-op
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As we head towards the NBL 2018/19 season opener next week we take a look at how the recent pre-season #NBLBlitz tournament held in Bendigo and Ballarat played out on Twitter thanks to our friends at Trendsmap. The competitions pre-season tournament made the move to regional Victoria this year with Bendigo and Ballarat playing hosts
Since listing on the Australian Stock Exchange in May 2016 enterprise SaaS provider MPower MSL has been on a significant growth curve. The company’s full stack of venue software, point-of-sale and business intelligence platforms helps venues, membership based organisations and stadium operators understand its members and patrons so they can keep tailoring their businesses with
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AFL Players: Who Influences the Influencers

In the midst of the final week of the 2018 AFL season, the grand final just days away and with the 2018 Brownlow Medallist awarded to Hawthorn’s Tom Mitchell, Shunt Creative took a closer look at the Twitter accounts of AFL players with the help of Twitter data specialists Trendsmap. With the Brownlow Medal awarded
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Helping to power some of the biggest brands in sports and entertainment is technology and data provider Genius Tech Group. The company builds scalable data and content products with their flagship product iSport Genius central to their global business growth. iSport Genius is their data insights and analytics solution that delivers interactive and informative sports
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Perth based startup, QuizJam is solving the problem of the static campaigning used by sporting organisations. Sitting at the corners of fan engagement, content and gamification, QuizJam gives clubs and organisations another channel to integrate a sponsor’s message into game based campaigns. Its web based platform helps clubs engage and connect masses of fans through
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While it’s a peek into the future, in August Solos, Lava and the GWS Giants partnered up to release a series of smart guernsey’s embedded with cutting edge technology at the AFL match between GWS Giants and Sydney Swans. Solos gave 104 of the Giants dedicated fans, their ‘Ultimate Giants,’ a free guernsey that carried
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It is two years until the 2020 Tokyo Paralympics and with it fast approaching into vision it has never been a more vital time for the advancement of wheelchair technologies. Driving this is Sydney based startup Briometrix, winner of the 2018 Australian Game Changers, who are developing technologies that addresses a total population of one
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ONE Championship CEO Victor Cui gave the inside track about ONE’s rapid ascension to being the fastest growing global sports media property at the recent Australian Sports Analytics Conference. While he pointed to crucial increases in key metrics for the Singapore based mixed martial arts promotion such as booming ratings in key Asian markets, increased
Perform’s senior commercial manager Steve Cliffe moderated a panel at the Australian Sports Analytics Conference that included Rugby Australia’s head of game analysis Cathal Garvey and Paul Warren, New Zealand (NZ) Cricket’s performance analysis manager, who all discussed the integration and analysis of Perform’s OptaPro data into their high performance workflow. Some of the takeaways
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Equestrian sports is about the search for perfect riding position, excellent communication between rider and horse, being asymmetrical and balancing the horse whilst riding. Unbeknownst to the naked eye there is so much difference between riders. Any imperfections between horse and rider and it can jeopardise the welfare of the horse. Eindhoven based equitation science
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AFL club Adelaide Crows is neck and neck with Big Bash League franchise Adelaide Strikers as South Australia’s most followed sporting entity on social media. In total the state’s footprint across four channels tracked by commercial sports consultancy Shunt is over two million with the 2017 AFL grand finalists contributing nearly a quarter of that.
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