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Category: Social Media

Media & Content Deal Monitor: Domestika, Hongsong, Veed, Prologue & Doing Things Media

Wednesday, 09 February 2022 by Bullpen
We run through five of the major media and content funding deals that occurred in the last fortnight. For the full list of deals tracked by Bullpen check it all right here. Biggest Recorded Deals Domestika creates and sells online video tutorials and courses covering a range of visual arts and related skills, building a larger community around that content where members
  • Published in Funding & Investment, Social Media, Technology
Tagged under: Content, Data, Deals, Digital Media, Doing Things Media, Domestika, Funding, Hongsong, Investment, Media, Prologue, Startup, Technology, Veed, Venture Capital

Data Dive: 2021 NFL Franchise Valuations

Friday, 10 September 2021 by Bullpen
With the NFL’s opening game already played, it was time to look over where each of the 32 franchises ranked in terms of valuation. For the full list hit the link. @bullpen.mediaIn honour of the ##NFL kicking off, the 32 franchises are ranked per their valuation. ##nflfootball ##americanfootball ##valuations ##finance ##sportsmoney ♬ Dirty Cash (Money
  • Published in Feature, Social Media
Tagged under: Data, Finance, National Football League, NFL, NFL Franchise Valuations, Valuations

Data Dive: Indian Premier League (IPL) Social Media Rankings

Friday, 27 August 2021 by Bullpen
The truncated 2021 Indian Premier League season returns in September For this data dive, I’ve looked at each franchise’s social media rankings. @bullpen.mediaA look at the social media rankings of the eight IPL franchises. ##ipl ##ipl2021 ##cricket ##cricketlover ##indiancricket ##dataviz ##smsports ##socialmedia♬ original sound – Bullpen And average audience and channel share. @bullpen.mediaWe break down the average
  • Published in Feature, Social Media
Tagged under: Cricket, Data, Facebook, India, Indian Premier League, Instagram, IPL, Social Media, Social Media Rankings, TikTok, Twitter, YouTube

Data Dive: EPL Social Media

Friday, 13 August 2021 by Bullpen
As the EPL season kicks off in a matter of hours, here’s a quick breakdown of some EPL social media numbers. The Top-10 clubs for total audience Facebook, Twitter, Instagram, TikTok and YouTube. @bullpen.mediaThe ##epl top-10 for total audience across Facebook, Twitter, Instagram, TikTok and YouTube. ##socialmedia ##smsports ##data ##dataviz ##football♬ The Final Countdown –
  • Published in Feature, Social Media
Tagged under: English Premier League, EPL, Facebook, Instagram, Social Media, TikTok, Twitter, YouTube

Deep Dive: Overtime & Overtime Elite

Friday, 16 July 2021 by Bullpen
Inspired by some messages and queries from colleagues I’ve done a slightly longer look at Overtime Elite (OTE). The reason being is that they’ve made news again recently with the seven figure, multi-year signing of 16-year-old Jalen Lewis. It’s a good chunk of change for a youngster to bypass the collegiate system and play professional
  • Published in Feature, Social Media
Tagged under: Basketball, Overtime, Overtime Elite, Overtime Elite League, Social Media, Startup

SportsHi: High School Sports With a Mission

Thursday, 11 June 2020 by Bullpen
Combining the power of sports and academics, SportsHi is a high school student-athlete network where members empower each other to be engaged with sports and their wider community. Founded by Alex Miles, SportsHi’s purpose is to give more high school students a chance at higher education. He recognised the problems that youths were having with
  • Published in Feature, Interview, Social Media, Technology
Tagged under: Communications, Digital, High School Sports, Social Media, SportsHi, Startup, Technology

In Conversation with Sportwalk’s Abhranil Roy

Tuesday, 02 June 2020 by Bullpen
In a joint series with the team over at Sportageous we decided to link up and put questions to Sportwalk’s Director and Digital Media Lead, Abhranil Roy. We wanted to get some insights into his company and their work in the Indian sports industry. Sportwalk is a Chennai based creative sports agency that has a diverse array of interests across events, merchandising and
  • Published in Feature, Interview, Social Media
Tagged under: Cricket, Design, Digital, Digital Media, Football, India, Marketing, Media, Sportageous, Sportwalk

How Big a Hit Has Sport Taken on Social Media During the April Lockdown?

Tuesday, 19 May 2020 by Bullpen
This is a cross-posting from Australian sports data company Shunt who analyse social media trends and movements across Australian sport. Shunt’s April activity comparison has shown that Covid-19 dragged down the Australian sports industry’s Facebook productivity and engagement by a third with better resourced national sports and teams faring best while smaller state and territory markets
  • Published in Feature, Social Media
Tagged under: Australia, Data, Digital, Facebook, Shunt Creative, Social Media

In Brief: LaLiga Hits 100 Million Mark Across Their Social Media Channels

Friday, 10 January 2020 by Bullpen
Spain’s LaLiga has announced that they have passed 100 million followers across all its social media platforms with a 25-fold increase since 2013. A focus on internationalising social media content with 12 different platforms publishing content in over 15 languages has been credited with the explosive growth for the league. The league has claimed that they are now have a greater
  • Published in Social Media
Tagged under: Data, Facebook, Football, Instagram, LaLiga, Media, Social Media, Twitter

In Brief: Channel 10 Enhances Partnership With Grabyo

Thursday, 12 December 2019 by Bullpen
Channel 10 has enhanced its partnership with cloud-based video platform provider Grabyo to evolve its digital, social and mobile content strategy throughout 2019, replacing SnappyTV which is to be shut down on December 31. The partnership sees the broadcaster utilise Grabyo’s cloud video platform to replicate its broadcast news content from its suite of news and current affairs
  • Published in Feature, Social Media, Technology
Tagged under: Broadcast, Channel 10, Content, Grabyo, Media, Social Media, Technology, Video
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Recent Posts

  • Deal & Funding Breakdown: July 13th – July 27th

    We breakdown some of the highlights of the deal...
  • Deal Breakdowns: Largest Series A Stage Deals (above $30m)

    After tracking 643 deals for the first half of ...
  • Deal Breakdowns: Largest Seed Stage Deals (above $15m)

    After tracking 643 deals for the first half of ...
  • Deal Breakdowns: Bullpen’s Half-Year Wrap (Part 2)

    Following on from part-1, with 643 deals for th...
  • Deal Breakdowns: Bullpen’s Q2 2022 Wrap (Part 1)

    There were 19 deals for over US$100m from April...
  • Deal Breakdowns: Bullpen’s Half-Year Wrap (Part 1)

    There were 46 deals for over US$100m from Janua...
  • Deal Breakdowns: Sports Tech Coming into its Own

    With 50 deals tracked in the last fortnight, 17...
  • Deal Breakdowns: N3TWORK Studios, Major League Cricket, Professional Fighters League, Firework, BUD, Gametime

    With 51 deals tracked in the last fortnight, mo...
  • Deal Breakdowns: Multimedia Music, Mashgin, Zora Labs, Moralis, Oxefit, aXiomatic

    We breakdown the biggest funding deals, and som...
  • Sound Off: Signals & Trends (May 2022)

    With over 500 deals tracked I consider some pos...
  • Quarterly Breakdowns: Media & Content, Health & Fitness, NFT’s

    We breakdown the top-10 deals across media, hea...
  • Deal & Funding Breakdown: April 6th – April 20th

    We breakdown some of the highlights of the deal...

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