Data Dive: Indian Premier League (IPL) Social Media Rankings
Friday, 27 August 2021
The truncated 2021 Indian Premier League season returns in September For this data dive, I’ve looked at each franchise’s social media rankings. @bullpen.mediaA look at the social media rankings of the eight IPL franchises. ##ipl ##ipl2021 ##cricket ##cricketlover ##indiancricket ##dataviz ##smsports ##socialmedia♬ original sound – Bullpen And average audience and channel share. @bullpen.mediaWe break down the average
- Published in Feature, Social Media
Data Dive: EPL Social Media
Friday, 13 August 2021
As the EPL season kicks off in a matter of hours, here’s a quick breakdown of some EPL social media numbers. The Top-10 clubs for total audience Facebook, Twitter, Instagram, TikTok and YouTube. @bullpen.mediaThe ##epl top-10 for total audience across Facebook, Twitter, Instagram, TikTok and YouTube. ##socialmedia ##smsports ##data ##dataviz ##football♬ The Final Countdown –
- Published in Feature, Social Media
In Brief: LaLiga Hits 100 Million Mark Across Their Social Media Channels
Friday, 10 January 2020
Spain’s LaLiga has announced that they have passed 100 million followers across all its social media platforms with a 25-fold increase since 2013. A focus on internationalising social media content with 12 different platforms publishing content in over 15 languages has been credited with the explosive growth for the league. The league has claimed that they are now have a greater
- Published in Social Media
The Lowdown on Forever Network and How They are Upending the Sports Media Game with Basketball Forever
Friday, 29 November 2019
Basketball has thrived off fans and groups creatively using clips and highlights from across the major leagues down to high schools across social media. Whether its domestic leagues, the NBA or college hoops this open use has been a positive driver of the sport’s culture and has certainly been one of the reasons for the
- Published in Feature, Interview, Social Media
The Numbers and Challenges of Social Media With the Adelaide Crows
Wednesday, 08 August 2018
AFL club Adelaide Crows is neck and neck with Big Bash League franchise Adelaide Strikers as South Australia’s most followed sporting entity on social media. In total the state’s footprint across four channels tracked by commercial sports consultancy Shunt is over two million with the 2017 AFL grand finalists contributing nearly a quarter of that.
- Published in Feature, Social Media
Ben Simmons is the Most Followed Australian Athlete on Instagram
Monday, 04 September 2017
Philadelphia 76ers forward Ben Simmons has the largest Instagram following in a star-studded list of over 2,300 athletes from 45 sports competing domestically and abroad in a new 50Mil social media ranking released today. Simmons scores while cricketers dominate the Top 10 Five Australian male sport stars have an Instagram following of 1 million or
- Published in Social Media
Content and Campaigns are Driving Golf Victoria’s Social Media Growth
Monday, 28 August 2017
A significant mover in Shunt’s 50Mil Project is Golf Victoria, the governing and representative body for the sport within the state. The 50Mil project has been tracking social media footprints across the Australian sporting industry since November 1, 2016. From that time to the middle of August, Golf Victoria has seen follower growth up 41.26%
- Published in Interview, Social Media
Working the ‘Long-tail’ to Improve Your Sports Social Rank
Saturday, 24 June 2017
Massive follower numbers and the sizeable gaps between the major players at the top of the 50Mil social media rank translate to little if any future upward movement. For those at the other end of the spectrum though, there’s plenty to gain for relatively little effort by leveraging the ‘long-tail’. Accumulating more than six million
- Published in Social Media
Super Netball Makes a Flying-start on Social Media in Q1
Friday, 23 June 2017
Clubs from Australia’s newest domestic netball league, Super Netball have made a flying-start to the year with 27% average social media growth in Q1 as the strongest performers in a group of 110 national teams tracked by Shunts 50Mil project. National Team Snapshot Combined social media presence of Australia’s national teams is 30 million Social
- Published in Social Media